Privacy policy

Who we are

The data controller is ASKO INTERNATIONAL S.R.L., an authorised dealer for Mazda, Honda and Honda Motorcycles, referred to below as “Asko Group”. You can reach us at {email} or on 0755 856 856.

What data we collect

Through the forms on this site we collect strictly the data needed to send you the offer you asked for:

• first name and surname;
• email address and phone number;
• the model you are interested in and your purchase timeframe;
• whether you would like a test drive;
• the details of the car you want to trade in, if you request an appraisal: make, model, year, engine, mileage and declared condition;
• your IP address and the time of submission, to prevent abuse;
• the page you sent the enquiry from and the campaign you arrived through, so we know which advert was useful to you.

Separately, we measure how the site is used — pages visited, time spent, the path to the form. That data is statistical, stays with us and does not identify you. The details, together with the lifetime of each technology, are in the cookie policy.

What we use it for

The data is used solely to contact you with the offer you requested, to check stock availability, to appraise the car you want to trade in and, on request, to book you a test drive. We do not use it for automated profiling and we take no automated decisions that affect you.

The legal basis

Each purpose has its own basis, and the consents are not bundled together:

• Sending the offer you requested — pre-contractual steps taken at your request (art. 6(1)(b) of Regulation (EU) 2016/679), together with the consent ticked in the form (art. 6(1)(a)).
• Appraising the car you are trading in — likewise pre-contractual steps at your request, with the consent ticked in the appraisal form (art. 6(1)(a) and (b)).
• Subsequent commercial communications — solely on the basis of the separate, optional consent in the second checkbox of the form (art. 6(1)(a)). If you do not tick it, you receive the offer you asked for and nothing else.
• Our own audience statistics — our legitimate interest in understanding how the site is used (art. 6(1)(f)), with the data kept strictly on our side and an objection available in one click.
• Google Analytics, Google Ads and Meta — only on the basis of the consent given in the privacy banner (art. 6(1)(a)).
• Preventing abuse of the forms — the legitimate interest in protecting the service (art. 6(1)(f)).

How long we keep it

• Contact details from the form: a maximum of 24 months from the last interaction, except where tax or contract law requires longer.
• Audience statistics: at most 25 months, after which they are deleted automatically.
• Proof of the consent given in the banner: 36 months — we keep it so that we can demonstrate what you chose, as art. 7(1) of the Regulation requires.

Who we share it with

The data may be accessed by Asko Group sales consultants and by the suppliers who provide our technical infrastructure (hosting, CRM system, email services), acting as processors under contracts that impose the same confidentiality obligations on them.

If you have consented to marketing, we send Google Ireland Ltd. and Meta Platforms Ireland Ltd. the fact that an enquiry was submitted, together with the make and model of interest. The email address and the phone number leave only in irreversibly transformed form (SHA-256), so that the platforms can recognise the conversion without receiving the data in the clear. Without your marketing consent, nothing leaves at all.

Google and Meta may also process the data in the United States, on the basis of the EU–US Data Privacy Framework (the European Commission adequacy decision of 10 July 2023) and of the standard contractual clauses.

Your rights

You have the right of access, rectification, erasure, restriction of processing, portability, objection, and withdrawal of consent at any time, without affecting the lawfulness of processing before that. You can exercise these rights by writing to us at {email}. You may also contact the Romanian National Supervisory Authority for Personal Data Processing (ANSPDCP).

Automated decisions

We take no decisions based solely on automated processing that produce legal effects concerning you. Enquiries and appraisal requests are read and handled by consultants, not by an algorithm.

Cookies and similar technologies

What we place, for what purpose, for how long and how you change your choice are set out separately, in the cookie policy. In short: the strictly necessary ones cannot be refused, our own statistics can be switched off in one click, and Google and Meta start only with your consent.